Experiential Producer

Bad Bunny Mobile Concert

Bad Bunny delighted NY fans with a surprise mobile concert atop a truck, outfitted like a NYC subway car. The artist performed for an hour, making his way through the NYC streets from Yankee Stadium and ending at Harlem Hospital with a performance for frontline workers. The entire performance was livestreamed by Uforia to reach millions of Bad Bunny fans.

Role: Senior Producer | Production Agency: IDEKO

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